Ashley Stirrup

Ashley Stirrup

Chief Marketing Officer, GrowthBook

Ashley Stirrup is the Chief Marketing Officer at GrowthBook. Ashley has spent 25 years helping data and developer platforms grow, with a focus on go-to-market strategy and building cultures of experimentation. Ashley also hosts The Experimentation Edge, GrowthBook's podcast featuring product, data, and engineering leaders.

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Earlier in his career, Ashley was CMO of data integration company Talend, helping the company grow from $50 million to $250 million and complete its 2016 IPO. Ashley later served as CMO of Algolia and COO of Shoreline.io. Ashley is a graduate of Stanford Graduate School of Business.

Ashley Stirrup's articles
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The engineering leader's guide to feature flags for regulated industries
Feature Flags
Guides

The engineering leader's guide to feature flags for regulated industries

Ashley Stirrup
September 21, 2026
What Samsung learned bringing B2C experimentation rigor to B2B
The Edge Podcast

What Samsung learned bringing B2C experimentation rigor to B2B

Ashley Stirrup
September 17, 2026
How Feature Flags Help With Progressive Delivery
Feature Flags

How Feature Flags Help With Progressive Delivery

Ashley Stirrup
September 16, 2026
A/B Testing with Feature Flags: Turning Every Rollout into an Experiment
Feature Flags
Experiments

A/B Testing with Feature Flags: Turning Every Rollout into an Experiment

Ashley Stirrup
September 15, 2026
Even a loss is a win: Charlie Health's approach to failed experiments
The Edge Podcast

Even a loss is a win: Charlie Health's approach to failed experiments

Ashley Stirrup
September 15, 2026
How Zalando connects every experiment to its North Star
The Edge Podcast

How Zalando connects every experiment to its North Star

Ashley Stirrup
September 10, 2026
Realtor.com on guardrail metrics, the 30/30/30 rule, and AI as your junior data scientist
The Edge Podcast

Realtor.com on guardrail metrics, the 30/30/30 rule, and AI as your junior data scientist

Ashley Stirrup
September 9, 2026
Learneo on testing the opposite of every hypothesis
The Edge Podcast

Learneo on testing the opposite of every hypothesis

Ashley Stirrup
September 8, 2026
How to Use Feature Flags for Trunk-Based Development
Feature Flags
Guides

How to Use Feature Flags for Trunk-Based Development

Ashley Stirrup
September 4, 2026

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