Powerful stats. Full control. Trusted results.
Reach consensus faster with statistical rigor, decision frameworks, and guardrails metrics.
GrowthBook gives you flexibility and control to experiment your way and scale.
Trusted by 3,000+ companies worldwide
Built to scale and analyze your way
Stop copying notebooks to rerun analysis. Put an end to black box calculations, data silos, and different answers from different tools. GrowthBook lets you set the standards, view the SQL, and make decisions faster with shared, trusted results.
Choose the right stats model for your team
Run experiments with Bayesian or frequentist statistical engines. Configure at the organization or project level. Go deeper with advanced methods.
Metrics library
Go beyond vanity metrics to measure what matters most at scale. Create a reusable metric library from SQL with version control and audit trails. Every team experiments using the same metric definitions pulling from the same data, not copy-pasted SQL snippets.
Analyze with a single source of truth
Warehouse-native analytics query your data without copying or syncing. Combine experiment data with all your other product data for analysis in one place. Share dashboards and generate experiment presentations with the click of a button.
Transparent results you can verify
No more black-box statistics or contradicting results. View the SQL behind any result, verify the math, and share the exact methodology with stakeholders. Set a decision framework to automate shipping recommendations and speed decision making. Surprising results become productive conversations and future tests.
Seamlessly integrates with your stack
Built by engineers for engineers to adapt to any workflow or tech stack.
“GrowthBook gave us a modern experimentation and release platform that actually fits how Dropbox works. We can run analytics directly on our data lake, roll features out safely in stages, and support teams across different stacks without duplicating data or tooling.”
“Being able to turn a feature on and off with a flip of a switch is fantastic... That’s so much easier than having to do a deploy or a roll-back.”
“People only see the wins, but there’s actually greater value in avoiding losses. We’ve stopped changes that could have cost millions.”
“GrowthBook has changed the way we think about experiments... It allowed us to uplevel our code, speed up decision-making, and focus on what we do best.”
“Experimentation showed what customers actually do rather than what we assume they’ll do.”
“We don’t need any code changes, we don’t need an app release. We just configure the new tests and launch right away.”
"We are always experimenting now. It’s a natural part of product development. This is due to GrowthBook and the ease of usage both in the UX and in the seamless integration with Snowflake/DWH."
"GrowthBook's results speak for themselves. Every time we do a test, we see benefits for our audiences and our partners. These posters are our one shot, and we wouldn't want to fly blind."
“GrowthBook lets us build experiments exactly how we want. The ability to target based on culture and geography, as granular as needed, is a major win for us.”
"GrowthBook's results speak for themselves. Every time we do a test, we see benefits for our audiences and our partners. These posters are our one shot, and we wouldn't want to fly blind."
"We are always experimenting now. It’s a natural part of product development. This is due to GrowthBook and the ease of usage both in the UX and in the seamless integration with Snowflake/DWH."
“GrowthBook gave us a modern experimentation and release platform that actually fits how Dropbox works. We can run analytics directly on our data lake, roll features out safely in stages, and support teams across different stacks without duplicating data or tooling.”
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