See all guests
Raunak Kumar
Raunak Kumar is Senior Manager of GTM Analytics at Intercom, where he leads measurement for Fin, the company's AI customer-service agent. After twelve years in marketing analytics at Atlassian, Stripe, and Intercom, he now focuses on turning experimentation and analysis from a weeks-long bottleneck into a matter of hours, using AI to clear experiment backlogs and shorten time to insight.
Notable Quotes
"What used to take weeks and days of data analysis work now can be done in a matter of hours."
"We actually saw a 5X increase in our ChatGPT referred traffic."
"These LLMs don't necessarily tag the traffic coming in, so we lost a little bit of tracking in the process."
"I always look for something more in the data, even though we call it a loser just because we didn't meet our threshold."
"Turns out we have this whole slew of small businesses who still use their Gmails, who are legitimately trying to contact us, but we were just blocking them."
Top takeaways from our favorite conversations
All Takeaways
No items found.
