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Built to scale experimentation your way
Stop copying notebooks to rerun analysis. Put an end to black box calculations, data silos, and different answers from different tools. GrowthBook lets you set the standards, view the SQL, and make decisions faster with shared, trusted results.
Choose the right stats model for your team
Run experiments with Bayesian or frequentist statistical engines. Configure at the organization or project level. Go deeper with advanced methods.
Metrics library
Go beyond vanity metrics to measure what matters most at scale. Create a reusable metric library from SQL with version control and audit trails. Every team experiments using the same metric definitions pulling from the same data, not copy-pasted SQL snippets.
Analyze with a single source of truth
Warehouse-native analytics query your data without copying or syncing. Combine experiment data with all your other product data for analysis in one place. Share dashboards and generate experiment presentations with the click of a button.
Transparent results you can verify
No more black-box statistics or contradicting results. View the SQL behind any result, verify the math, and share the exact methodology with stakeholders. Set a decision framework to automate shipping recommendations and speed decision making. Surprising results become productive conversations and future tests.
Seamlessly integrates with your stack
Built by engineers for engineers to adapt to any workflow or tech stack.
“We don’t need any code changes, we don’t need an app release. We just configure the new tests and launch right away.”
“Our goal was to consolidate everything into a single platform while saving money and ensuring compliance and security.”
“Being able to turn a feature on and off with a flip of a switch is fantastic... That’s so much easier than having to do a deploy or a roll-back.”
“Experimentation showed what customers actually do rather than what we assume they’ll do.”
“People only see the wins, but there’s actually greater value in avoiding losses. We’ve stopped changes that could have cost millions.”
"GrowthBook allowed us to uplevel our code, speed up decision-making, and focus on what we do best—building a world-class AI lending marketplace."
"The fact that we could retain ownership of our data was very, very important. Almost no solutions out there allow you to do that."
“GrowthBook lets us build experiments exactly how we want. The ability to target based on culture and geography, as granular as needed, is a major win for us.”
"The fact that GrowthBook offered us the ability to keep that data in-house was a key reason why we chose to work with them."
"The fact that GrowthBook offered us the ability to keep that data in-house was a key reason why we chose to work with them."
"The fact that we could retain ownership of our data was very, very important. Almost no solutions out there allow you to do that."
“GrowthBook lets us build experiments exactly how we want. The ability to target based on culture and geography, as granular as needed, is a major win for us.”
Resources
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